# Social Media Management

Your channels planned, produced and published on a schedule. We build the content calendar, make the posts and short videos, run paid campaigns, answer the community and report on what worked.

- **Provider:** Paraline Tech
- **Page:** https://paralinetech.com/services/social-media

## What you get

- Content calendar
- Post and short-video production
- AI-generated video series
- Paid campaigns on Meta and LinkedIn
- Community management
- Monthly reporting

## Tools

Meta Business Suite, Instagram, Facebook, LinkedIn, TikTok, CapCut, Google Veo

## How it runs

1. **Audit.** We look at what exists: the site, the accounts, the numbers. You get a written list of what is wrong and what it costs you.
2. **Plan.** A short, ordered plan: what we do first, what it needs from you, and how we will know it worked.
3. **Execute.** The work itself, shipped in small pieces you can see, with a weekly note on what changed.
4. **Report.** A monthly report in plain language: what moved, what did not, and what we are doing next.

## Where Paraline Tech has done it

- [IrisVision: Low Vision Glasses](https://paralinetech.com/work/irisvision): WordPress site for IrisVision, maker of wearable electronic low vision glasses for people with macular degeneration and other eye conditions, with SEO and social media campaigns.
- [Blazeo: Lead Capture & AI Engagement](https://paralinetech.com/work/blazeo): WordPress site for Blazeo, an omnichannel lead capture platform that pairs AI chatbots with live agents and appointment tools, with SEO and social media campaigns.
- [Grow Curriculum: Ministry Curriculum](https://paralinetech.com/work/grow-curriculum): Elementor-based WordPress site for Grow, a year-round teaching curriculum for preschool, elementary and student ministries, with SEO and social media campaigns.
- [Heart Consultant: Cardiology Practice](https://paralinetech.com/work/heart-consultant): WordPress and Elementor site for a UK cardiology practice, with appointment requests by phone and WhatsApp, plus SEO and social media campaigns.
- [i800 Services: Digital Marketing Consultancy](https://paralinetech.com/work/i800-services): WordPress and Elementor site for an independent digital marketing and growth consultancy, with SEO and social media campaigns.
- [Bulldog Wireline: Oilfield Services](https://paralinetech.com/work/bulldog-wireline): WordPress site for Bulldog Wireline, a Texas slickline and well-services company, with SEO and social media campaigns.
- [TX Canopy](https://paralinetech.com/work/tx-canopy): WordPress site for TX Canopy, with SEO and social media campaigns.
- [IrisVision.io: Figma to WordPress](https://paralinetech.com/work/irisvision-io): A second IrisVision site, developed in WordPress from Figma designs, with SEO and social media campaigns.
- [AI Character Content Studio](https://paralinetech.com/work/ai-video-studio): Production pipeline for AI-generated social series with recurring characters: keyframes, 10-second video shots, stitching, and reusable JSON scripting templates.

## Common questions

**Which platforms do you manage?**

Instagram, Facebook, LinkedIn and TikTok. We start with the one or two where your customers already are rather than posting everywhere.

**Who creates the content?**

We do: copy, graphics and short video, including AI-generated video series with recurring characters. You approve the calendar before anything is published.

**How do approvals work?**

You receive the month's calendar in advance. Nothing goes out without your sign-off, and urgent posts are cleared with you directly.

**Do you run paid campaigns?**

Yes, on Meta and LinkedIn. Ad spend is paid by you directly to the platform; we set up, run and report on the campaigns.

**What do the reports cover?**

Reach, engagement, follower change, clicks to the site and campaign results, with a short note on what we are changing next month.